Distribution : Food commercials will dominate the Super Bowl by Sam Sokolow

Sam Sokolow

Food commercials will dominate the Super Bowl

This Sunday's Super Bowl will include a slew of new commercials and food and drink brands see it as a once a year opportunity to reach the biggest and most engaged audience. Are you planning to watch tge Super Bowl? And, if so, what team are you rooting for or are you tunig in for the commercials and halftime show? https://variety.com/2025/tv/news/super-bowl-food-fight-commericals-eatin...

Super Bowl Food Fight: Glut of Grocery Commercials Will Push Viewers to Eat, Eat, Eat
Super Bowl Food Fight: Glut of Grocery Commercials Will Push Viewers to Eat, Eat, Eat
Super Bowl viewers will see a food fight among advertisers, with a significant chunk of commercials devoted to junk food, food delivery or obesity
Maurice Vaughan

I'm planning on watching the Super Bowl, Sam Sokolow. I'm rooting for the Eagles. I watch the commercials, but I usually skip the halftime show to do something else.

Sydney S

Love the commercials!

Sam Sokolow

So... what did you all think of the Super Bowl commercials?

Maurice Vaughan

I liked the commercials, Sam Sokolow. They were fun and unique. My favorite commercial/the most unique one is the Mountain Dew Seal commercial. And I watched the halftime show this time.

Debbie Elicksen

For me, it was all about Kendrick Lamar. I didn't care about the teams in it, although maybe a slight edge to the Eagles. However, Kendrick broke the Internet and the world with his masterclass on political commentary and black history. I've gone back to YouTube to see three more times (and likely 100 more). Also looking at all the deep dives that explain the messaging. Every image, movement, and lyric has meaning. Absolute genius. Also liked the pregame performances.

Didn't pay much attention to the commercials but Canada's was another masterclass in pettiness. :)

Maurice Vaughan

I really liked the halftime show, Debbie Elicksen! I don't know a lot about the Kendrick Drake beef, but the halftime show was incredible! I understood some of the messages from the show, but I didn't understand a lot of them until I watched a breakdown video about the show online.

Debbie Elicksen

Maurice Vaughan lots of rabbit holes to dive into. Oh, and it's not about Drake. This was an awakening to the next revolution.

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