Post-Production : The Rise of Virtual Production by Ashley Renee Smith

Ashley Renee Smith

The Rise of Virtual Production

The fusion of virtual production techniques with AI-driven technology is rapidly transforming the post-production landscape. With real-time visualization, seamless VFX integration, and advanced AI-assisted workflows, filmmakers are achieving more immersive and efficient storytelling than ever before. From LED walls and real-time rendering to AI-powered enhancements that refine visual effects on the fly, virtual production is bridging the gap between pre-production, shooting, and post. This technology allows filmmakers to visualize, adjust, and enhance their scenes in ways that weren’t possible just a few years ago.

Read more about this trend here: https://www.cgw.com/Press-Center/Web-Exclusives/2025/Virtual-production-...

Are you incorporating virtual production or AI tools into your post-production workflow? What challenges or advantages do you see in this shift?

Virtual production & VFX trends to watch out for in 2025
Virtual production & VFX trends to watch out for in 2025
Virtual production & VFX trends to watch out for in 2025 - CGW explores how leading-edge graphics techniques, including the 3D modeling, animation and visualization are used in such applications as CA…
Jack Binder

The advancement and adoption LED wall "volumes" soundstages and virtual production workflows is an exciting development in film and tv production. It is good to see the costs reducing and availability expanding for independent filmmakers, which was only recently reserved for the deepest pocket studios.

Paul Rivers

Ashely, this technology is not just post-production, it can streamline pre-production and in-production workflows as well. It is an exciting time for creatives.

Ashley Renee Smith

Jack Binder, I couldn’t agree more! It’s incredible to see how quickly the technology is becoming more accessible. Just a few years ago, this was something only the biggest studios could afford to experiment with.

The fact that independent filmmakers are now getting access to these tools opens up so many creative possibilities, especially for world-building and immersive storytelling. As costs continue to drop and the tech keeps evolving, I’m excited to see how smaller productions innovate and push the boundaries of what’s possible.

Ashley Renee Smith

Absolutely, Paul Rivers! The ability to pre-visualize environments and shots in real-time before stepping on set is a game-changer for directors, cinematographers, and production designers. And during production, the ability to make adjustments on the fly with LED walls and real-time rendering can save both time and budget which is huge, especially for independent filmmakers.

Parker Briscoe

I have a project I'm working on. A sci-fi short film with feature film series posibilities. I am working post on the short film right now and have embarked on the AI filmmakers journey since last year. I am now versed in ComfyUI and all AI film, graphics, platforms, currently taking an advanced AI film course that will help me complete my film with AI VFX, and put me in line to further produce my story. I am planning to gain a foothold in the future that is going to be this AI. I'm looking to see if I can land a feature with this production plan and my AI workflows.

Kerry Kennard

Hi Parker,

Sounds like you’re wearing many hats to make it happen. If you need music for certain scenes, I would be interested; there’s two short

Sci-Fi pieces in my SoundCloud profile.

Hope all goes smoothly in your project.

K. Kennard

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