How To Get The Attention Of An A-List Star's Production Company
Hosted by Liliana Granados
$49
On Demand Webinar - Available for immediate viewing and unlimited access.
Start Learning
Hosted by Liliana Granados
$49
On Demand Webinar - Available for immediate viewing and unlimited access.
Webinar hosted by: Liliana Granados
Producer at Alchemist Productions
Liliana Granados was recently the Creative Executive at Viola Davis' JuVee Productions where she executed her passion for developing projects that celebrate culture and diversity. Most notably, Liliana participated in the development of TriStar’s WOMAN KING as well as helped shepherd Amazon and MRC’s upcoming G20 film. She also served as the Director of Development at Eugenio Derbez’s 3Pas Studios, where she helped build the film drama department. Liliana’s mission is to build and guide the next generation of diverse storytellers. Her goal is to stay at the forefront of changes happening in entertainment and produce socially empowering films that inspire audiences globally. Liliana began her career with NBC Casting, 3 Arts Entertainment, and Sofia Vergara's Latin World Entertainment, CAA and worked in international film sales and financing at Sierra Affinity. Full Bio »
Webinar Summary
In recent years, studios and streamers have created production shingles with top on-screen talent at a furious pace. They rely on this big name talent to bring them ideas so aligning yourself with one of these A-Lister's companies can increase the odds of your project happening. And all of these production companies have development executives and are open for business.
Learn how you can get the attention of an A-list star's production company for your next film or television project from esteemed executive Liliana Granados, who was Creative Executive at Viola Davis' JuVee Productions and Director of Development at Eugenio Derbez's 3Pas Studios!
One way to put your project on a successful path is to set it up at an A-List star's production company. In the lest several years, the big studios and streamers have made deals with A-List stars and rely on their production companies to bring in ideas and fulfill the terms of their deals. The studios and streamers are incentivized to work with the stars they have in deals. And each of these companies has development executives and are open for business. Sometimes setting your project up with them is is the easiest path into the big streamers and studios.
So how do you capture the attention of these star-led production companies? How can you craft a pitch that not only grabs their interest but also aligns with the aspirations of the actors they seek? We’re here to help.
In this exclusive Stage 32 webinar, you will learn how you can attract the attention of an A-list actor’s production company for your film or television project. You will learn the indispensable elements necessary to captivate star-led production companies, including aligning your project with the company’s brand and how to approach the project from an actor’s perspective.
Teaching you everything you need to know to successfully approach a star-backed production company is esteemed film executive Liliana Granados, whose illustrious career has woven through the corridors of entertainment alongside luminaries like Viola Davis, Sofia Vergara, and Eugenio Derbez. Liliana worked as a Creative Executive at Viola Davis' JuVee Productions where she executed her passion for developing projects that celebrate culture and diversity. Most notably, Liliana participated in the development of TriStar’s WOMAN KING as well as helped shepherd Amazon and MRC’s upcoming G20 film. Recently, Granados served as the Director of Development at Eugenio Derbez’s 3Pas Studios, where she helped build the film drama department.
In an information-packed 90 minutes, Liliana will draw from her rich professional experiences to unravel the intricacies of crafting a compelling pitch tailored to these star-led entities, sharing insights into what actors truly seek in projects. You will walk away from this webinar with the tools and knowledge you need to navigate this current landscape and understand the pulse of what captures the imagination of both actors and the entities they helm.
PLUS! You'll receive exclusive handouts to help you get the attention of an A-list actor's production company.
"As an executive with extensive experience across multiple actor-led companies, I've had the privilege of evaluating numerous pitches and contributing insights at various film festival panels, guiding filmmakers through the intricate art of pitching. Whether engaging with emerging creators or seasoned artists, I've witnessed firsthand how crafting a compelling pitch stands as the pivotal selling point for any project.
Throughout my career, I've gathered invaluable insights into what resonates with actors when assessing potential projects. This knowledge has been honed through years of immersive industry exposure, enabling me to discern the elements that truly captivate actors and align projects with their aspirations.
Now, I'm thrilled to distill this wealth of knowledge into a concise and actionable framework. My aim is to empower you with the strategic tools and insights necessary to elevate your pitch, significantly enhancing your project's potential for success. Together, let's navigate the nuanced landscape of pitching to ensure your project stands out and captures the attention it deserves." - Liliana Granados
What You'll Learn
- How To Craft the Perfect Pitch for an A-list Actor's Production Company
- Understanding the essential components of a pitch document
- Crafting an attention-grabbing logline and synopsis
- Structuring the pitch for clarity and impact
- The Importance of "Why You" and "Why Now"
- Exploring the significance of personal connection in pitches
- Identifying what makes your project uniquely suited for the present industry landscape
- Techniques to effectively communicate your project's relevance and timeliness
- Understanding Actors' Perspectives
- Deconstructing the elements that attract actors to projects
- Defining a complex character and its significance in storytelling
- Techniques for crafting character arcs that resonate and interweaving them into the project's plot structure
- Analyzing examples of successful character-driven narratives
- Researching Their Business
- Importance of researching the ethos and vision of target the actor-led production companies
- How to learn what the company is looking for
- Understanding production company deals and partnerships with studios
- Leveraging research insights to tailor pitches to specific production companies
- Outreach
- How to get your materials to the company
- Best practices for creating and maintaining professional relationships
- Q&A with Liliana
About Your Instructor
Liliana Granados
FAQs
Q: How do I watch my webinar live?
A: If you received a confirmation that your webinar is on Go to Webinar, you will receive an email from Go to Webinar with further instructions for participating in the live webinar. You can also access your webinar link in your purchase history located under settings in the top right-hand corner of your Stage 32 profile.
If you received a confirmation that your webinar is on Zoom, you will receive a separate email from Zoom with further instructions for participating in the live webinar. Your login link will not be in your Stage 32 profile. If you did not receive your link via Zoom please email support@stage32.com.
Q: How do I watch my webinar on demand?
A: You will be able to watch your webinar on demand as many times as you’d like inside your Stage 32 profile. The recording is processed and posted between 24-48 hours after the webinar concludes. You can follow the instructions below.
YOU MUST HAVE A STAGE 32 PROFILE TO WATCH YOUR VIDEO – STAGE 32 IS FREE TO JOIN
If You Already Have a Stage 32 Profile:
- Log into your Stage 32 profile
- Click "Settings" in the top right-hand corner (gear icon)
- Click "Purchase History"
- Choose this webinar and click the link to view
- Go to www.stage32.com
- Create a profile using the SAME email address you used to sign up for this webinar. The email addresses must match in order to watch the webinar.
- Once you have your profile set up, you can view the webinar by clicking "Settings" in the top right hand corner (gear icon)
- Click "Purchase History"
- Choose this webinar and click the link to view
Q: What is the format of a webinar?
A: Stage 32 Next Level Webinars are typically 90-minute educational broadcasts that take place online using a designated software program from Stage 32. Your webinar will be taught by a working industry professional with in-depth teaching on a topic. If you are able to attend live you will be able to ask your Stage 32 Educator questions during Q&A.
Q: What are the system requirements to watch my webinar live?
A: You will need to meet the following system requirements in order to run the webinar software: Windows 7 or later Mac OS X 10.9 (Mavericks) or later.
If you have Windows XP, Windows Vista and Mac OS X 10.9 (Mountain Lion): The webinar software does not support these operating systems. If you are running one of those operating systems, please upgrade now in order to be able to view a live webinar. Upgrade your Windows computer / Upgrade your Mac computer.
Q: What if I cannot attend the live webinar?
A: If you cannot attend a live webinar or purchase an on demand webinar, you will have access to the entire recorded broadcast, including the Q&A.
Q: Will I have access to the webinar afterward to re-watch?
A: Yes! Like all Stage 32 education, after the purchase of a live or on demand webinar, you will have on-demand access to the recording.
Q: How do I get a copy of the handouts provided?
A: If the webinar you take included handouts you can find them as downloads underneath your on demand video. You must be logged into your Stage 32 profile to view the video and get the handouts by clicking settings in the top right hand corner, then clicking purchase history.
Q: What if I need accessibility and accommodations?
A: Email support@stage32.com to request accommodations.
Thanks for your loyalty to Stage 32 Education. We value having you in the Stage 32 community.
If you have any further questions, we are always happy to help. Please contact Stage 32 support at support@stage32.com.
Relevant Tags
Share with friends:
Questions?
Other education that may be of interest to you:
Strategies for Success: How To Master Meetings With Creative Executives
Learn how you can land meetings with influential Creative Executives and maximize the results of those meetings with esteemed executive Liliana Granados, who was a Creative Executive at Viola Davis' JuVee Productions and the Director of Development at Eugenio Derbez's 3Pas Studios! PLUS! You'll receive an exclusive "Informational Meeting Questions” handout to help prepare you for your meeting with a Creative Executive! ***Flexible Learning: if you cannot attend any of the sessions live don't worry - you will be sent the links to the recordings of each session within 48 hours of the live session and you will have direct access to Liliana Granados on email to ask her any questions so you can keep up at your own pace and schedule.*** Payment plans available - contact edu@stage32.com for details As a writer, director, or producer of film and/or television, you will inevitably spend countless hours working with the Creative Executive at the company or studio where your project is set up. Creative Executives play a critical role in getting your project off the ground and are involved in the early stages of project development, script evaluation, casting, budgeting, scheduling, market research, and more. Your Creative Executive can be your best friend, but it’s critical you know how to work with a Creative Executive in order to ensure you get the most out of the relationship. In this exclusive Stage 32 2-part class, you will learn directly from a top Creative Executive on how to approach specific production companies, land meetings with Creative Executives, and how to foster meaningful and productive working relationships with a Creative Executive so your project succeeds. Teaching you everything you need to know to best work with Creative Executives is Liliana Granados, whose illustrious career has woven through the corridors of entertainment alongside luminaries like Viola Davis, Sofia Vergara, and Eugenio Derbez. Liliana worked as a Creative Executive at Viola Davis' JuVee Productions where she executed her passion for developing projects that celebrate culture and diversity. Most notably, Liliana participated in the development of TriStar’s WOMAN KING as well as helping shepherd Amazon and MRC’s upcoming G20 film. Recently, Granados served as the Director of Development at Eugenio Derbez’s 3Pas Studios, where she helped build the company's feature film drama department. Over the course of two highly interactive sessions, you will learn the art of crafting a compelling email, understanding the crucial elements that captivate Creative Executives, and how to maximize the impact of your meetings. Liliana will teach you how to delve into the strategic importance of researching a Creative Executive's businesses, identifying causes they are passionate about, and uncovering studio deals and partnerships that align with your projects. You will learn how to navigate your meetings with a Creative Executive with confidence and how to follow up strategically to keep your relationship moving forward. PLUS! You’ll receive an exclusive "Informational Meeting Questions” handout to help prepare you for your meetings with Creative Executives! If you’re interested in bringing your film or television series to life with a reputable production company, that means working closely with Creative Executives, and this class is something you do NOT want to miss. "As an executive with extensive experience across multiple actor-led companies, I've had the privilege of evaluating numerous pitches and contributing insights at various film festival panels, guiding filmmakers through the intricate art of pitching. Whether engaging with emerging creators or seasoned artists, I've witnessed firsthand how crafting a compelling pitch stands as the pivotal selling point for any project. Throughout my career, I've gathered invaluable insights into what resonates with actors when assessing potential projects. This knowledge has been honed through years of immersive industry exposure, enabling me to discern the elements that truly captivate actors and align projects with their aspirations.Now, I'm thrilled to distill this wealth of knowledge into a concise and actionable framework. My aim is to empower you with the strategic tools and insights necessary to elevate your pitch, significantly enhancing your project's potential for success. Together, let's navigate the nuanced landscape of pitching to ensure your project stands out and captures the attention it deserves." - Liliana Granados
How to Use the Power of Social Media to Market and Promote Your Low Budget Film or Project
Love it or hate it, the power of social media is undeniable. Harnessing the power of social media is one of the great secret weapons many producers, filmmakers, screenwriters and other creatives and professionals use to draw attention to and market their films. Learning how to correctly use social media can not only win you an audience for your film or project, it can also get you much desired attention from managers, agents, sales agents, distributors and other people of influence who can help you get your film seen and move the needle on your creative and professional career. And the greatest thing about social media? It's free. It won't impact your budget in the slightest, yet the return on your time investment can be greater than any money you can spend. But you have to know how to navigate the landscape. Make no mistake, you need this important tool in your arsenal and we'll show you how to wield its power. There is nothing more valuable than a large enthusiastic and vocal audience of supporters. Having people champion you and your film carries with it social proof. The more people who spread the word and the more advocates they can recruit, the more marketing and promotional power you have. This is why studios spend millions of marketing dollars on social media. But you can get the same results without spending a dime. And in this day and age, social proof is valued almost as much as IP. It brings you and your project heat. It says to managers, agents, sales agents, distributors, producers, financiers and other executives and decision makers that you have something worth paying attention to. Something of value. Something they need to see. Jennifer Winberg has over 10 years of branding and entertainment experience in digital strategy, social media, and integrated marketing. Recently, she launched the Digital Marketing Team for the Day and Date Film Division - Lionsgate Premiere. She's worked on a wide range of films from limited theatrical, VOD, independent, and home entertainment releases. Jennifers has worked with mini and major studios such as: Disney, Fox, Sony, Lionsgate, and Gravitas Ventures. She has designed and run film social media campaigns that have gone viral and have drawn millions of eyeballs. Jennifer will take you through all the reasons you need social media for your film, from SEO purposes, to driving an audience, to giving you the opportunity to tell your story and the story of your film to a mass audience. She will teach you which social media platforms are the right fit for your film and will give you the best return on your time investment. She will teach you about messaging and how to stay on point. She will discuss different types of media and how to utilize each to maximize your exposure and return engagement on each platform. If you are thinking about hiring someone to handle your social media, Jennifer will show you what to look for in a hire. She will take you through various campaigns and tactics, bartering, cross promoting and enlisting your cast and crew to get involved. She will take away your anxiety of the time commitment you may believe social media involves by showing you various social timing and simple graphic design programs. And to make it all easier, Jennifer will present some case studies designed to spark ideas and remove your fears. PRAISE FOR JENNIFER'S TEACHINGS: "Ok, I took this because I HATE social media. Now I see that I allowed that concept to fester and grow irrationally. Jennifer presented this information in a way that made an optimist out of this skeptic. I'm not even going to dip my toe in, I'm diving in head first." - Maria N "Masterful." - Anthony C. "As comprehensive as it gets." - Martina J. "Social is littered with abandoned film accounts. I have always had success promoting my films on social media because I make sure to post great content and to be engaging. But, wow, there is SO much I was missing out on. So many things I did not know, overlooked, or simply didn't consider. Jennifer had me scribbling pages of notes. My mind is spinning. Can't wait to put all this information into practice." - Laura D.
Stage 32 Presents: Industry Professionals Roundtable Discussion - The Current State of the Television Industry During COVID-19
Founded in 2011 by Richard "RB" Botto, Stage 32 is the world's largest online platform connecting and educating film, TV and new media creatives and professionals worldwide. Stage 32 works with over five hundred industry professionals and executives who provide education, instruction and professional opportunities for members of the platform. Stage 32 currently has over 1,200 hours of exclusive film, television and digital craft and business education in its library. Stage 32 members use the platform daily to build their network, take online webinars, classes and labs, find work and cast and crew their projects. Stage 32 members range from students to Emmy, BAFTA and Academy Award Winners. We work tirelessly to ensure that you know that Stage 32 is your online home to stay connected with over 600,000 creatives and professionals from across the globe. Now, we are excited to present a virtual panel featuring some of the top minds in the Stage 32 community to discuss the current state of television, as the industry adapts to a new development and production landscape after the COVID-19 pandemic and a continuing battle between the WGA & ATA. In this roundtable discussion you will hear the point of view of a production company (Tracy Mercer, Senior Vice President, Television at Amasia Entertainment), a television packager (Stuart Arbury, Director of TV & Episodic Content at Ramo Law), a literary manager (Raquelle David of Elevate Entertainment), a writer, producer, Stage 32 CEO (Rich “RB” Botto), all moderated by producer, writer, and the Stage 32 Director of Script Services (Jason Mirch). Stage 32 is proud to be putting the "social" in #SocialDistancing. Please share this event on your social media and tag @stage32 on Twitter and @stage32online on Instagram.
International Women's Day 2022: Stage 32 + Female Voices Rock Celebrate Women In Entertainment
In Stage 32's continued effort to democratize the industry, we have partnered with Female Voices Rock for another thrilling virtual event to shine the light on women in the entertainment industry. On March 8, International Women's Day, some of the industry's female leaders came together to host an inspiring webcast celebrating women in entertainment. The panel features four powerhouse female voices of entertainment, including: Robyn Watson - VP of Corporate Comms, Gannett & Board President of Women in Film & Television, Atlanta (WIFTA) Kimberley Browning - Catalyst Content Festival, Head of Programming Amanda Toney - Stage 32, Managing Director Catherine Delaloye - Female Voices Rock, Founder & Executive Director Please note: This panel will be hosted on Zoom Webinar and you will receive your link to log in the morning of the panel.
How To Use A, B & C Story Lines In Your Pilot Script
Learn How To Craft And Implement A, B and C Story Lines In Your Television Pilot Script From A Top Manager Whose Clients Have Worked With Quentin Tarantino, Steven Soderbergh, Clint Eastwood and streamers such as Netflix, HBO Max, Amazon and more! PLUS! Receive Exclusive Handouts Including The Pilot Scripts To MAD MEN, FRIENDS and more! Have you ever wondered how your favorite television shows manage to effectively tell multiple stories at the same time without confusing the audience? Hit series like FRIENDS, MODERN FAMILY, NEW GIRL work so well because each episode features multiple storylines with different characters. And this isn’t unique to network comedies! Dramas such as HOW TO GET AWAY WITH MURDER, procedurals like CSI and 911, and even cable/streaming series like BREAKING BAD and SUCCESSION utilize what we call A, B & C stories to weave multiple threads into one episode. So what exactly are A, B & C stories in a TV pilot script and how can you craft and utilize them properly? Writing a great pilot is not easy. You have to introduce your world and your characters while also creating a standalone piece of entertainment. On top of that, you have to plant seeds for your series. It’s a lot! In this exclusive Stage 32 webinar, you will learn all about using A and B storylines to properly map out your pilot in a way that helps introduce your characters and television show. Mastering how to use A, B & C stories will not only make your writing easier, but it will elevate your work to the quality that will get you noticed by agents, producers, and networks! Teaching you how to use A, B & C storylines in your work is Spencer Robinson. Spencer is a prestigious literary and talent manager at Art/Work Entertainment whose clients have worked with top directors like Quentin Tarantino, Steven Soderbergh, Clint Eastwood, Gore Verbinski and with major networks and streamers such as Netflix, HBO Max, Amazon, The CW, Cinemax, CBS, NBC, FX, Starz, Nickelodeon, EPIX, and TBS. Spencer has a wealth of knowledge and experience in developing scripts and utilizing A, B & C storylines, and looks forward to working with the Stage 32 community! PLUS! Spencer will share exclusive handouts with you to help you develop your A, B & C storylines. Downloads include: Script Structure Worksheet Pilot script for FRIENDS Pilot script for MAD MEN Pilot script for THIS IS US Pilot script for NEW GIRL If you’re writing a television pilot then this Stage 32 on-demand webinar is a must! Praise For Spencer's Stage 32 Teaching "I thoroughly enjoyed Spencer's teaching style. Not only is he conscientious and thorough, but he really cares about all his students. I recommend taking any course he is offering, you won't regret it!" -- Nathan M. "Spencer Robinson's "Writing Descriptions" webinar filled in a whole lot of blanks for me and shone a light on most of the newbie mistakes I have been making when writing/formatting my screenplays. A valuable lesson! Thank you Spencer, and Stage 32." -- Margaret A. "This webinar was very informative! Spencer Robinson presented the material clearly. He was also very generous with his knowledge about the business." --Carmen R.
International Film Markets 101
Learn how you can have great success at international film markets all around the world from international film producer Olga Lesnova, who was a co-producer on Jon Favreau's CHEF as well as a producer on numerous international co-productions! PLUS! You'll receive an exclusive guide on film markets that you can use at your next film market If you work in the film industry, whether making independent films or projects for studios or streamers, attending film markets around the world is a must. Film markets are cultural events that focus on the sale and promotion of all types of films. Film markets can be local, national, or international and can be critical when it comes to selling your film, building relationships with distributors and producers, and making connections for your next project. However, while film markets can be an invaluable resource for people across the industry, there are numerous misconceptions about how film markets really work and how you, as a filmmaker, can get the most value out of your experience. Critical decisions like how you should schedule your time at a film market, if you should attend a market if you don’t have a film to sell at that moment and to properly approach distributors, producers, and other industry professionals with a business proposition have to be carefully considered. In this exclusive Stage 32 webinar, you will learn everything you need to know about international film markets and how to approach them so you can best plan your film market strategy and achieve your goals. You will not only learn what specific film markets specialize in, but how you can effectively network, sell your film, and make long-term relationships with industry leaders you can work with on your future projects. Guiding you through an extensive overview and strategic approach to film markets is international film producer Olga Lesnova. Olga was a producer on the film CHEF, directed by and starring Jon Favreau, and has worked on a number of international co-productions. Olga has extensive experience in this space and has had success selling films and working with distributors at multiple film markets around the world. Each film market is a little different from the next and should be approached with a unique strategy. It is important you not only know which markets are out there, but also what differentiates them so you can properly prepare to maximize your exposure and results. PLUS! Olga will provide you with an exclusive handout to help you navigate national and international film markets. Downloads include: Film Markets Guide - How Major Markets Work Whether you are currently selling a finished film, seeking financing for your next film or looking to create long term working relationships with producers and distributors by properly utilizing film markets, this webinar is a must!
Register / Log In
