For writers, it can be easy to focus entirely on the page, the characters, the dialogue, the structure, the story itself. But the reality is, writing for this industry also means understanding the business behind the art.
After more than three decades working across international distribution, production, and now publishing, I’ve seen the entertainment industry from many different angles.
From selling films territory by territory at global markets…
to producing projects…
to helping creators develop stories.
Over time, a few patterns become impossible to ignore.
Here are some of the truths the industry eventually teaches you. Feel free to add more in the comments below!
1. A great idea is not enough.
The industry runs on execution, relationships, and timing. Many brilliant ideas never make it to the screen.
2. The math always matters.
Behind every creative decision sits a financial reality: budget, recoupment, market demand.
3. Distribution determines destiny.
A beautifully made film without a distribution strategy can easily disappear.
4. Festivals are not a business model.
They can elevate a project, but they rarely guarantee financial success.
5. Casting is often a financial decision.
Recognizable actors or trending talent can unlock distribution discussions and investor confidence.
6. Relationships build careers more than projects do.
Projects come and go. The people who trust you and believe in you stay.
7. The market never stops changing.
What worked ten years ago—or even five—or even last Film Market may not work today.
8. Intellectual property has become incredibly valuable.
Books, articles, podcasts, and true stories increasingly drive development because they bring narrative depth and audience interest.
9. Ego has destroyed more projects than lack of talent.
I’ve seen films fall apart because of pride, politics, or power struggles, or just plain ignorance.
10. Reputation compounds over time.
In a relationship-driven industry, your name eventually becomes one of your most valuable assets.
Despite all of this, I still believe deeply in storytelling.
Because every once in a while, the right story finds the right collaborators at the right moment.
And when that happens, something extraordinary can still be created.
Going to Cannes this year? Let me help you refine your presentation (and mindset) in my very popular Stage 32 workshop.
Which of these truths do you think screenwriters need to understand earlier in their journey, and why?
5 people like this
Honored to have 'Our Hearts Were Forged in Vengeance' selected as a Quarterfinalist and big huzzah to all of the QFs!
This script is the queer Western I've always wanted to see - 'Unforgiven' meets '...
Expand commentHonored to have 'Our Hearts Were Forged in Vengeance' selected as a Quarterfinalist and big huzzah to all of the QFs!
This script is the queer Western I've always wanted to see - 'Unforgiven' meets 'Brokeback Mountain.'
Logline: n 1875 Colorado, a naïve, Black publisher from the East coast hires a jaded Arapaho, ex-U.S. Army scout to help find his brother's killer and mete out vigilante justice. But as the perilous adventure unfolds, it transforms a bitter quest for revenge into an unexpected bond that helps them survive the brutal journey and heal their own wounded hearts.
4 people like this
Needed this great news. BOAT PEOPLE named as a quaterfinalist.
BOAT PEOPLE
Feature: Survival Thriller / War Drama / Historical Fiction
Comps: It's Platoon meets The Revenant, with the heart of The Engl...
Expand commentNeeded this great news. BOAT PEOPLE named as a quaterfinalist.
BOAT PEOPLE
Feature: Survival Thriller / War Drama / Historical Fiction
Comps: It's Platoon meets The Revenant, with the heart of The English Patient.
As Saigon falls, two American POWs escape on a refugee boat—only to face starvation, a mutiny, and their enemies hunting them down.
Thank you so much for considering BOAT PEOPLE.
3 people like this
Congratulations fellow Quarterfinalists! I'm very ecstatic and honored to be reading these messages and getting to type that "Brooklyn Peace" made it to 1/4 finals!
"Brooklyn Peace" is a comedy about a...
Expand commentCongratulations fellow Quarterfinalists! I'm very ecstatic and honored to be reading these messages and getting to type that "Brooklyn Peace" made it to 1/4 finals!
"Brooklyn Peace" is a comedy about a teenage mega star who wants to give it all up and just be a normal kid. But since her greedy dad and fame obsessed mom won't let her quit, her only choice is to get herself into as much trouble as humanly possible and get herself cancelled (before that was even a thing).
Thank you for your consideration and best of luck to everyone!
3 people like this
Exciting day. Pumped that "Yankee" made the cut. Congrats to all who made the quarterfinals! These next two weeks are gonna feel like forever. Keep pushing.
1 person likes this
“Quarterfinalist – Stage 32 Period Piece Contest
THE HUB
How cool is that?