Distribution : Streaming Services Struggle With Churn Despite Continued Growth As Even Buzzy Shows Can’t Keep Subscribers Around by Tom Lapke

Netflix makes a lot of good mid- and low-level series. top TV shows cannot keep subscribers, without a large number of good TV shows, watching which you can pass the time after work.

"Samba’s data shows that viewers are generally invested in a specific piece of content, choosing to leave the platform after they’ve finished watching." I do that sometimes, Tom Lapke, especially for sports. Sometimes the streaming platform has enough interesting movies, shows, and sports to keep me around.

"However, the same report also states that about 44% of subscribers are only willing to watch one or two platforms per six months." Streaming is getting expensive. People can't afford 3, 4, 5, etc. streaming services. I like to have 1 or 2 paid streaming services and 1 free streaming service each month.

My theory or hypothesis (I did not do well in middle school science) is that they need to go back to the network sitcom format. I'm not speaking to the fun bingable series like Cobra Kai or whatever you kids are watching these days. But the types of shows like Cheers or Friends that had everyone tuning in religiously week after week, year after year.

One HUGE reason that I liked that format (and still continue to with Ghosts on CBS) is that the shows were regulated for content, I'm a fuddy duddy and like that. It can be edgy or have innuendos or whatnot, but doesn't have to have shock-value smut. I don't watch shows on streamers because I'm often shocked from the smut. This may be a big reason that Hallmark style films are so popular because you can watch something that is not a cartoon with your children in the room ;)

Food for thought. Or a hypothesis. Or my not so humble opinion.

Cannon Rosenau All good points. I think the big issue is that audiences have moved away from the presentational style of the live -audience 3-camera model. I don't know if the style is primed for a comeback yet.

@tomlapke makes sense. When the streamers try to do light hearted comedy ie sitcom style, it feels so forced and almost Disney-show-ish. Hopefully, someone will fill the niche. And then I can find something else to complain about ;)

Netflix has been hit or miss with multi-cam sitcoms. I didn't like Disjointed when they first tried, I loved Country Comfort but they canceled it. They have a new Chuch Lorre multi-cam series coming next year and I'm interested to see if he can pull off his CBS magic with them.

This is bad news for a small niche startup streaming service like mine! But I still have hope, confidence and enthusiasm! And the moms in my network love the idea!

Good luck to you, Ava.

Netflix stocks is all-time high; they might buyout Disney by end of year.

Explained to me by ppl with skin/salaries at Streamers, they all have own payscales with unions and they dont want to give pay raises in Year 3 or Year 4 of a show. So it's better to cancel shows, make new shows with same creative talent.