I have a friend who is basicly on the edge finishing with his movie...but he still needs a budget to finalise. He is almost done...I dont know if I am posting in the right spot but if not please inform me...But I need to know...this is what he wrote to me: "Upcoming Cinematic Film " Bush Knife The Rise" seeks sponsors to help finance the film. It is almost complete, but in need of a boost to finish the product. By sponsoring, your name and brand will be promoted on the International market as the film has signed a international cinematic release for next year. " Any advise? Regards Miri
Financing / Crowdfunding : What is my next step? by Miri Lange
What is my next step?
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I would recommend targeting specific sponsors more directly and being more clear on the details, rather than shot gunning a generic request with vague terms. As an example, last year I was involved in a project that went directly to Samsung, Hormel, KIA and others with proposals for product integration. We very clearly spelled out usage (with a copy of the script reference keyed to the specific usages), promotional terms, cast list, distributor and desired compensation. All the companies responded - mostly with offers of free product for placement and some with very small amounts of integration money that didn't make much difference to the budget. Most major companies have offices that handle media usage requests. The people you deal with will have to take the proposals to executives so you will need to be very clear about what they're getting and what they're being asked for. Also they will want to insure that their product is shown and used in a positive manner that meshes with their brand image (ie, if you go to Ford, the good guy is going to be driving that new Mustang, not the bad guy and people who drink Coke have fun, don't gain weight and enjoy it with a refreshing smile). Also it's important to remember that taking this money now (especially meager money) can hurt you later when you go to sell to TV and Cable (not so much theatrical and DVD) because most networks want to sell ads to their own sponsors, not give away free airtime to potential rivals (for example you can't feature GM products on CW shows because they have a deal with another car company).