Producing : Question for producers: what’s the ideal episode runtime? by Aleksandr Rozhnov

Aleksandr Rozhnov

Question for producers: what’s the ideal episode runtime?

Friends, I’d love your input. I’m currently working on a series called Джант. It’s an absurd-comedy legal procedural.

For better positioning and optimization for streaming platforms, what episode runtime do you think works best today?

20–25 minutes? 30 minutes? 45 minutes? Something else?

I’d really appreciate your opinions and experience. Thanks in advance!

Oleg Mullayanov

If it's a comedy, then 30 minutes will do.

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