Melissa Daniels

Founder, Producer at We The People
Producer

Los Angeles, California

Member Since:
May 2012

Last online:
> 2 weeks ago

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About Melissa

Melissa Daniels is the founder of We The People, a collaborative production studio crafting a future committed to creating entertainment and advertising that is truly representative.

Previously, Melissa co-led GroPro’s Branded Content division and oversaw strategy and creative for its global clientele. Earlier in her career, Melissa worked in broadcast news which launched her storytelling skills before she gained brand experience from both agency and production sides of the industry. As an award-winning producer in the commercial and digital space, she has led creative and production teams both locally and internationally, ranging in size from few to hundreds and continuously built relationships with some of the biggest brands, agencies, and creatives in the world.

Throughout her years of experience, Melissa noted how often the process of creating diverse narratives did not reflect or represent the communities whose stories were being told, including her own Mexican heritage. Based on this pattern, she committed to creating change from the ground up instead of inside out. Since founding We The People, Melissa uses her comprehensive experience as a producer to help elevate voices often not heard from in commercial and narrative entertainment while building teams based on a foundation of representation.

We The People is a collaborative production studio committed to creating a future in entertainment and advertising that is truly representative. Founded by award-winning producer Melissa Daniels, We The People has helped launch big global brands, worked with influential celebrities, and built a track record for proving enhanced brand growth. The team of award-winning creatives have produced a wide variety of commercial, brand, and original content while holding onto their core values of genuine representation and storytelling. We The People has created content for Kesha’s Rainbow album, Good Light Beauty, Yahoo! Mobile, Seahawks x Pizza Hut, and MGM Resorts International Cannes Lion award-winning UNIVERSAL LOVE. To learn more, please visit .

Gender:
Female

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Credits

Before You (2021)
Short by AFI / Rayne Harris (Drama) Co-Producer An African-American rookie cop, who is seven months pregnant, patrols South Mississippi on a graveyard shift that she will never forget.
Garage (Short) (2021)
Short by We The People / Aaron Sanders Executive Producer, Producer A man crippled by PTSD flashbacks returns to the garage where his horrible past awaits him.
Dear Mom (2021)
Short by We The People / Mel Mah (Drama) Executive Producer After discovering she's pregnant, a young painter reaches out to her estranged mother to seek advice on whether or not she's ready to raise her own child.
Venus As A Boy (2021)
Film by Lost Ones / Ty Hodges Line Producer / Executive Producer A struggling artist, living a life in limbo between who he is and who he wants to be, is interrupted by a beautiful woman who forces him to choose.
Rainbow: The Film (2018)
Documentary by Magic Seed / Lagan Sebert Producer Singer-songwriter Kesha discusses the process of making her album, 'Rainbow'.
The Very Private Work of Sister K (2016)
Film by Tale & Company / Johan Liedgren Production Manager Accused of grave transgressions, one young nun battles the oldest of beliefs as the true nature of sexuality is put on trial. A tale fusing rapid-fire chamber-drama with fearless acting and relentless cinematic appeal.